A 2-day get-things-done workshop with you and industry experts— 100% focused on getting your audacious marketing plans to the launch pad!
This is not a templated approach. We know every single business is unique. We'll start off with a series of exercises that will align your most compelling values to the needs of your ideal client. Then will work together to craft a door-opening headline and 30-second pitch that will land that first meeting with the economic buyer!
You know who you are and what you do best, but does perception meet reality in the eyes of your ideal clients? We'll take some time to assess what your website and visual online presence is communicating to prospects and then provide some next steps for improvement.
We'll go over the results from the SEO audit conducted prior to the Summit, and then red line the most crucial items to fix. We'll then carry over what we've learned in previous sessions to make sure your SEO keywords are aligned with your overall marketing goals.
Companies aren't looking for your services. People are. We'll help you create a buyer persona for your ideal client (or clients) that will then drive the tone and messaging of all future sales conversations. This same marketing exercise can also be used to better understand and communicate to the consumers you're calling on a daily basis.
With your elevator pitch and key messaging points aligned to the needs of your ideal client, we'll put together a sales & marketing plan. Sales script, objection handling, email templates that get responses, and expanding your reach through social networking.
Reputation MGMT & Positioning
Creating Your Client Persona
Crafting a Winning Elevator Pitch
SEO Audit Results
Keyword Planning & SEO Implementation
Sales Scripts That Close Deals
3 Perfect Email Templates
How to Generate Leads
Executing Your Plan
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